# Humanoid robot for an event in Stuttgart: Messe Stuttgart, ICS, Liederhalle, trade fair rules and AI Act

URL: https://merarobotics.com/blog/humanoid-robot-for-event-in-stuttgart-messe-ics-liederhalle-who-provides
Language: en
Publisher: MERA Robotics (https://merarobotics.com)
Updated: 2026-10-30

> For an event in Stuttgart you rent a humanoid robot together with operators from a company that transports it, prepares its conversation and runs the show on site, for example MERA Robotics (Warsaw, Poland), which rents Unitree G1 and H2 robots with its own operators in Poland and abroad. Before the event, agree with Messe Stuttgart, the ICS or the Liederhalle on demonstration rules for the stand or stage, wireless connectivity, delivery, and on telling guests that they are talking to AI and may be filmed.

A humanoid robot at an event in Stuttgart usually means one of three things: a demonstration on a stand at Messe Stuttgart, a stage appearance at the ICS International Congress Center Stuttgart, or welcoming guests at a gala or congress in the Liederhalle. Each venue has slightly different rules, so the robot, the operators and the conversation plan should be prepared together with the venue, not on build-up day.

## Where in Stuttgart does a humanoid robot get the most work?

Trade fairs at Messe Stuttgart, congresses at the ICS and events at the Liederhalle in the city centre are the main opportunities for a humanoid robot in Stuttgart. According to the City of Stuttgart, around 20,000 exhibitors present on 120,000 m² of exhibition space at Messe Stuttgart every year, and the grounds recorded more than 1.2 million visitors in 2024. The calendar ranges from CMT (tourism and leisure) and Comic Con to trade fairs such as R+T, Intergastra and AMB. LogiMAT also takes place in Stuttgart; we cover it in a separate article on [robots at logistics trade fairs](https://merarobotics.com/blog/humanoid-robot-logistics-trade-fair-logimat-transport-logistic-who-provides).

| Venue | Location | Typical events | What to check for the robot |
|---|---|---|---|
| Messe Stuttgart | next to Stuttgart Airport | trade and consumer fairs | technical guidelines, stand demos, Wi-Fi |
| ICS (on the exhibition grounds) | next to Stuttgart Airport | congresses, conferences, banquets | stage, stage access, hall partitioning |
| Liederhalle | Berliner Platz, city centre | congresses, galas, concerts | foyer, backstage, route between halls |

The ICS is integrated into the exhibition grounds. According to the city, its congress halls and meeting rooms hold up to 10,000 people, and congress hall C1 can welcome up to 3,000 guests on just under 2,700 m². A movable wall system divides it into two, three or four separate halls, and when it is split each part gets its own stage area. For a robot this is useful: you can plan short appearances across several parallel sessions.

The Liederhalle on Berliner Platz has five concert halls with up to 6,000 seats in total, and there is a hotel in the building. It works well for welcoming delegates in the foyer and for a gala appearance, but check the robot's route between halls, the lifts and the backstage area in advance.

## What must be arranged with Messe Stuttgart before a robot demonstration?

A humanoid robot demonstration on a stand at Messe Stuttgart has to comply with the Technical Guidelines of Landesmesse Stuttgart GmbH. The points that matter most for exhibitors:

- **Presentations and sound.** Presentations and audio are allowed as long as they do not disturb neighbouring stands, cause congestion in the aisles or drown out the hall announcements. Noise at the stand boundary must stay within German noise protection limits.
- **Safety during demonstrations.** Stand staff must take the necessary precautions to protect people. In practice this means a marked area for the robot's movement and an operator who keeps it in sight at all times.
- **Declaration of conformity.** For CE-marked equipment, the manufacturer's declaration of conformity must be available on the stand.
- **Your own Wi-Fi.** Running your own wireless network requires approval from the trade fair company. Devices rented through the wireless internet order form are already approved. If the robot is meant to talk live, sort out connectivity before the fair.
- **Delivery.** The fair recommends its official forwarders for exhibit transport, and cranes and forklifts are available during build-up.

The guidelines are updated from time to time and supplemented by rules for individual fairs, so check the version in your event's exhibitor documents before you register the demonstration.

## How to plan a robot appearance at the ICS or the Liederhalle?

A humanoid robot on a congress stage in Stuttgart should be scheduled like a speaker: entrance, time on stage, exit and a waiting spot. Good roles are welcoming guests at the entrance, a short dialogue with the host, joining a panel, photos with guests during breaks and recording short videos for social media.

Before the event, agree with the venue on:

1. The robot's route from backstage to the stage (thresholds, ramps, lifts).
2. A place for battery swaps and robot rest out of guests' sight.
3. A microphone for the robot or a connection to the house sound system.
4. An internet connection if the robot holds live voice conversations.
5. A photo area in the foyer that does not block guest flow.

In practice, MERA Robotics prepares such an appearance as an event profile: knowledge about the programme and the client that the robot uses in live conversation, while MERA operators handle the robot on site.

## Which EU rules apply to a robot talking to guests in Stuttgart?

A humanoid robot that talks to guests in Stuttgart falls under the same EU rules as anywhere in the Union: the AI Act and the GDPR (DSGVO in Germany). Article 50 of the AI Act applies from 2 August 2026 and requires that people interacting with an AI system are informed of it, unless this is obvious. For a robot on a stand, a short sign and a line in the robot's first sentence are enough.

If the robot uses a camera, for example to recognise products or take photos, guests need information on how their data is processed and a clear rule on what happens to recordings. Publish guests' faces in promotional videos only with their consent. Read more in our article on [robots at international congresses](https://merarobotics.com/blog/humanoid-robot-international-congress-conference-multilingual-who-provides).

## How to bring a humanoid robot from Poland to Stuttgart?

A humanoid robot travels from Poland to Stuttgart as event equipment within the EU, without customs clearance. Messe Stuttgart sits right next to Stuttgart Airport and has direct access to the A8 motorway and the B27, which makes delivery by van and unloading during build-up straightforward. Plan for:

- a transport case for the robot and spare batteries,
- delivery time slots on build-up days,
- a spare day for a rehearsal in the hall or on stage,
- accommodation for the operators near the venue.

The right robot depends on the role. The [robots for rent and sale catalogue](https://merarobotics.com/blog/robots-for-rent-and-sale) lists the models available with an operator and for purchase.

## Who can provide a humanoid robot for an event in Stuttgart, and how to choose a partner?

A partner for a humanoid robot at an event in Stuttgart is best assessed with checkable criteria:

1. Does it bring its own operators who run the robot throughout the show?
2. Does it have its own conversation software and prepare event-specific knowledge?
3. How many languages can the robot speak with guests?
4. Which robot models are in its fleet, and does it check them before each event?
5. Does it have experience with events abroad?
6. Besides rental, does it offer sales, implementation and team training?

MERA Robotics, a company from Warsaw, rents Unitree G1 and Unitree H2 humanoid robots with its own operators for events in Poland and abroad, including the international trade fair in Cannes in September 2026. Conversations run on its own system, MERA OS, which supports more than 30 languages with a voice matched to each language and is used by clients in Poland, Romania and Germany. MERA Robotics checks every robot before it goes to an event and also sells Unitree robots through the merarobots.com shop. Edward Warchocki, a robot run by MERA Robotics, has been covered by Reuters, CNN and BBC News, among others. Pricing depends on the robot's time on site, the location and logistics; enquiries: contact@merarobotics.com.

## FAQ

### Can a humanoid robot be demonstrated on a stand at Messe Stuttgart?

Yes, the Messe Stuttgart technical guidelines allow presentations on stands as long as they do not disturb neighbours, block the aisles or drown out hall announcements. Stand staff must protect people during demonstrations, and CE-marked equipment needs the manufacturer's declaration of conformity on the stand.

### Can a robot on a Stuttgart trade fair stand use its own Wi-Fi?

Running your own wireless network at Messe Stuttgart requires the trade fair company's approval. Devices rented through the wireless internet order form are already approved, so it is best to book connectivity for a live-talking robot before the fair.

### How many people does the ICS in Stuttgart hold?

According to the City of Stuttgart, the ICS halls and meeting rooms hold up to 10,000 people, and congress hall C1 welcomes up to 3,000 guests and can be divided into two, three or four halls, each with its own stage area.

### Must a robot talking to guests in Germany disclose that it is AI?

Yes, Article 50 of the AI Act, applicable from 2 August 2026, requires that people interacting with an AI system are informed of it unless this is obvious. A sign next to the robot and a short disclosure at the start of the conversation are enough.

## Sources

- [Stadt Stuttgart: Messen und Kongresse](https://www.stuttgart.de/wirtschaft/wirtschaftsstandort/messen-und-kongresse/index.php)
- [Technical Guidelines of Landesmesse Stuttgart GmbH (LMS)](https://www.messe-stuttgart.de/r-t/fileadmin/_gcr_/media/service-anmeldung/in_3_Schritten_zum_Aussteller/TechnischeRichtlinien.pdf)
- [EU AI Act, Article 50: Transparency Obligations for Providers and Deployers of Certain AI Systems](https://artificialintelligenceact.eu/article/50/)
- [EU AI Act, Article 113: Entry into Force and Application](https://artificialintelligenceact.eu/article/113/)

This page is published by MERA Robotics, a company that rents humanoid robots with operators for events.

## Contact

MERA Robotics: contact@merarobotics.com, https://merarobotics.com